IJM Land, a subsidiary of IJM Corp, recently launched the 'Make A Difference' (MAD) campaign to celebrate its parent company's 40th anniversary and strengthen the company's dedication towards shaping a sustainable future.

The company has made a significant impact in real estate development in Malaysia, especially through its sustainability and community engagement efforts.

IJM Land has consistently received recognition and acclaim not only from its customers but also from its peers, winning awards and accolades both locally and internationally, including the prestigious FIABCI World Prix d'Excellence Award.

What sets IJM Land apart is its innovative approach to comprehensive urban planning, with a strong emphasis on sustainable practices. Some of its sustainability efforts include incorporating solar panels, implementing rainwater harvesting systems and maximising natural resources.

In conjunction with IJM Corp's 40th anniversary, customers will be offered exclusive savings, deals and packages involving 22 prestigious projects such as IJM Rimbayu, The Light, Seremban 2, Pantai Sentral Park, and other landmark projects spanning across the Klang Valley, Penang, Negri Sembilan, Johor, Sabah and Sarawak.

Throughout the campaign period from now to Dec 31, IJM Land will be awarding up to RM40 million in savings to all property buyers and four additional benefits at zero cost. These include zero legal fees, zero transfer fee, zero maintenance fee and zero hassle on downpayment. This offer varies for each project.

Existing owners of IJM Land property will be rewarded with an extra cash rebate for their next property purchase.

This benefit complements the existing percentages corresponding to their platinum, gold or silver memberships — an expression of IJM Land's appreciation and gratitude to its loyal residents and homeowners.

The MAD campaign showcases IJM Land's commitment to bringing profound transformation in line with its philosophy. The 'Say Yes to the 4R' initiative encompasses a broader objective of reducing, reusing and recycling, serving as a call to action across all IJM Land projects and townships.

The property developer company also affirms its commitment to sustainability by organising eco-centric events which aim at galvanising the community to embrace eco-conscious practices.

IJM Land's four initiatives are part of its MAD campaign, all working towards achieving its sustainability objectives.

The first goal is to collect more than 40,000 kilogrammes of recyclable materials. Those who participate and drop off their recyclables at any IJM Land's sales gallery will get small gifts as a token of appreciation.

Next, IJM Land aspires to achieve 40 million steps for the planet, which encourages the community to walk and reduce the carbon footprint. The first 4,000 individuals who achieve 10,000 steps in a week and show their record at the nearest IJM Land sales gallery will be rewarded.

There will also be 4,000 plants given away at the IJM Land Alam Suria, Pantai Sentral Park, Rimbayu, Riana Dutamas and Sebana Cove sales galleries, while stock lasts. Those interested can redeem a free plant from now until Dec 31 at those locations.

As part of IJM Land's goal to contribute 4,000 hours to community initiatives, various activities will be conducted to help the society such as community clean-ups, blood donation drives, welfare home and orphanage visits and repairing the homes of the needy.