KUALA LUMPUR (Aug 23): TSI Domain Sdn Bhd plans to launch its second residential project in Kepong, Kuala Lumpur by end-September.

Known as Three33 Residences @ Kepong Baru, the 1.46-acre leasehold project is a low-density serviced apartment project situated in the heart of mature Kepong Baru. It has an estimated gross development value of RM180 million.

The 23-storey U-shaped development houses a total of 333 units, hence the project’s name, TSI Domain managing director Yang Lee Keong told TheEdgeProperty.com.

“Yes, you will find many new project launches around Kepong today, but none of them are low-density and purely residential projects like ours. We want to provide a good-quality and liveable environment for our buyers,” Yang explained.

Units at Three33 Residences offer four built-ups of 760 sq ft, 850 sq ft, 880 sq ft and 912 sq ft. All the units come with at least two bedrooms and two bathrooms. The selling price starts from RM441,700.

The 760 sq ft and 850 sq ft units will come with one car park bay while the 880 sq ft and 912 sq ft units will be allocated two car park bays.

Three33 Residences sits at a very strategic location of only 400m away from the upcoming Kepong Baru MRT station along MRT Line 2 (Sungai Buloh-Serdang-Putrajaya Line).

“You may have heard of other projects sitting even closer to the MRT stations, but many are also located along the busy Jalan Kepong. Three33 Residences is located off Jalan Kepong which is quieter, yet surrounded by various amenities within walking distance,” Yang said, adding that there are mini markets, a bus stop, schools, eateries and banks nearby.

Besides Jalan Kepong, the project has several alternative access routes to Desa ParkCity, Segambut and Kuala Lumpur.

Yang said Three33 Residences is aimed at the younger generation, upgraders and people who want to stay near the MRT station.

“With a good public transport system, we don’t have to stay close to the city but somewhere near the station. Kepong is a very good option for those looking for affordable houses.

“It is a self-contained mature township that is not far from the city centre,” he said.



He added that the project was designed from the perspective of the younger generation, hence one of its unique selling points is the efficient space design.

“For instance, a balcony is not really a functional space for the younger generation who hardly do their own laundry. We would rather focus on the actual usable space, so we decided to make our yard slightly bigger to fit a washer, dryer and a second kitchen.

“Even without the balcony, we can still enjoy the panoramic views as we have included large-sized windows and set the air-con ledge below the window level,” Yang shared, adding that there is also a rooftop garden that allows residents to enjoy the surrounding views. The rooftop also features a banquet hall as well as a yoga and Tai Chi zone.

Meanwhile, the main facilities area is located on the fifth floor. Among the facilities are an infinity pool, wading pool, children’s playground, BBQ corner, open patio, Zen zone, gym, games room, leisure lounge, gourmet kitchen and multipurpose room.

“The various spaces can be used for events, thus catering to the needs of the young. They don’t have to rent a space just to host their friends,” Yang said.

As of mid-July, some 30% of the units have been sold since a soft launch in March. Yang plans to officially launch the project when the show gallery is ready, around September.

“Not all units are open for sale now, as we are keeping some units for the official launch. Most of our buyers and potential buyers are from the Kepong area. Some of them are previous buyers of our project in Kepong, the First Residence, which is located just opposite Three33 Residences,” he shared.

Completed and handed over in September 2011, First Residence was one of the first modern high-rise residential projects in Kepong Baru. It was launched at RM240 psf and is now selling at RM550 to RM650 psf, according to Yang.

“The success of First Residence is our best marketing tool for our new project,” he said, adding that he expected 60% of the units at Three33 Residences to be taken up by year-end.

“No doubt the market is a bit slow, but with the right product in the right location and with the right pricing, we are confident of achieving the sales target,” Yang concluded.

The official launch is slated for Sept 30.